WHY LADY GAGA IS THE EXAMPLE OF WHAT IT'S LIKE TO BE SUCCESSFUL, IN TODAY'S MUSIC BUSINESS
Lady Gaga is being called the perfect example of what it takes to find success in today's tough music industry.
Her debut album has had four No. 1 songs. She topped the digital sales chart for 2009 with 15.3 million tracks sold. Her hits "Poker Face" and "Paparazzi," changed the sound of pop radio. On MySpace, Gaga has had 321.5 million plays. Just so you know how major that is, Susan Boyle had only 133,000 plays in 2009.
She grabbed attention beyond music with her outfits. In concert and on video and past awards shows she has worn full facial masks, planetary rings around her head and framed her face in what looked like a bird's nest.
At only 23, Gaga gets technology and what it can do for someone's fame. She uses digital resources while still being on a major record label. That makes her an example of a new kind of recording contract that goes beyond just selling records. Now it includes everything from touring, merchandise and even a make-up deal.
Gaga also writes her own material but is just as focused on visual theatrics, fashion, and global appeal as she is on the music.